This is one of those "don't judge a book by its cover" episodes.
sKitz Kraven is a horrorcore rapper and has been called "the Marilyn Manson of rap," which either appeals to you or it doesn't. What we found out is that as an artist and businessperson, he's much more complex than that.
Sure, he makes angry, dark, twisted music that has helped to settle the rage inside him and connect with the rage inside his fans. But he's also exploring other sounds and energies and sharing them through a #newmusicmonday strategy that's pretty interesting.
He also takes us through learning about TikTok and what a difference it's made in his career, and how he's thinking differently about live performance from a lot of his peers.
Dig it.
EDM.com Track of the Week: K!NG KVNG, Dexx! Turner - Bruno
Mix Engineer: James Soriano